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green tea export

Brewing Success: Green and Assam Tea Export from India in the World.

Green and Assam Tea Export from India in the World.

green tea export

Introduction

India’s Tea Prowess: A Global Benchmark

A heritage of Green and Assam Tea Export from India in the World is from centuries and will continue till the world ends. India, acclaimed as the second-largest global tea producer, stands as a beacon of excellence in the world of tea. The country’s tea holds a distinguished position, characterized by its exceptional quality attributed to strong geographical indications, substantial investments in tea processing units, continuous innovation, diversified product mix, and strategic market expansion.

1. Global Recognition: India’s tea industry has garnered global acclaim for its distinct flavor profiles, owing to the rich heritage and meticulous cultivation practices.

2. Geographical Indications: The strong geographical indications embedded in Indian tea contribute to its unique and identifiable characteristics, setting it apart on the world stage.

The Landscape of Indian Tea Cultivation

A glance at the sprawling tea plantations reveals the depth of India’s commitment to tea production. According to a 2018 survey, the tea cultivation area spans a vast 6.37 lakh hectares. Such extensive cultivation underscores the significance of tea in the country’s agricultural landscape.

3. Diverse Cultivation Regions: India’s tea cultivation is diverse, with key regions like the Assam Valley, Cachar, West Bengal’s Dooars, Terai, and Darjeeling, and the southern states of Tamil Nadu, Kerala, and Karnataka, each contributing distinct varieties.

4. Domestic Consumption: The domestic consumption of tea in India is noteworthy, with a staggering 80% of the tea produced being consumed by the country’s own population.

Tea Export Dynamics: India’s Prowess in Global Tea Trade

tea export

India’s Global Impact: A Leading Tea Exporter

India’s influence extends far beyond its borders, making it a stalwart in the global tea export arena. Ranking among the top 5 tea exporters globally, India’s export trends provide a fascinating insight into its tea prowess.

5. Top Global Exporter: Securing a spot among the top 5 global tea exporters, India contributes approximately 10% to the world’s total tea exports.

6. Provisional Data Snapshot: From April to October 2022-23, provisional data indicates that the total value of India’s tea exports reached an impressive US$ 474.22 million.

The Finest Varieties: Assam, Darjeeling, and Nilgiri Tea

India’s tea portfolio boasts some of the finest varieties globally, with Assam, Darjeeling, and Nilgiri teas gaining recognition for their exceptional flavors and aromas.

7. Assam’s Bold Flavor: Assam tea, known for its robust and malty flavor, stands as a flagship variety that contributes significantly to India’s global tea exports.

8. Darjeeling’s Delicate Brew: Darjeeling tea, with its delicate and nuanced characteristics, is a sought-after variety that adds diversity to India’s tea export offerings.

9. Nilgiri’s Fragrant Essence: Nilgiri tea, celebrated for its fragrant essence, enriches India’s tea exports with a distinct aroma and flavor profile.

Dominance of Black Tea: A Global Preference

The majority of India’s tea exports consist of black tea, representing a remarkable 96% of the total exports. Diving deeper into the export dynamics reveals the diverse types of tea that traverse international borders.

10. Black, Regular, and Green Tea: Among the various types exported, black tea takes the lead, constituting approximately 80% of the total exports. Regular tea and green tea follow, contributing 16% and 3.5%, respectively.

Analyzing export data over the years provides insights into India’s growing influence in the global tea market.

11. Quantitative Growth: In the financial year 2021-22, India’s total tea exports in quantity reached an impressive 201 million kg.

12. Value Appreciation: During January-April 2022, the total exports valued at US$ 215 million, marking a significant 9% increase from the corresponding period in 2021.

13. Steady Price Increase: The unit price of tea exported from India has witnessed a consistent rise, reaching US$ 3.62 per kg in 2021-22, reflecting a 17% increase since 2018-19.

14. April-June 2022 Snapshot: From April 2022 to June 2022, India’s tea exports amounted to 65.19 million kgs, valued at US$ 236.36 million, demonstrating a notable increase of US$ 19.77 million from the previous year.

tea export from India

Global Tea Diplomacy: India’s Presence Across Continents

India’s tea exports extend to over 25 countries worldwide, creating a global footprint. Key importers such as Russia, Iran, UAE, USA, UK, Germany, and China highlight the widespread appreciation for Indian tea.

15. Major Importers: Russia, UK, and UAE emerge as major importers during the 2022-23 period, importing 26.4 million kg, 6.99 million kgs, and 22.79 million kg of tea from India, respectively.

16. CIS Nations’ Share: The Commonwealth of Independent States (CIS) nations accounts for a substantial 25.43% (34.12 million kgs) of India’s total exports during this period.

17. Top Destinations: Iran, UAE, and Russia consistently rank among India’s top tea export destinations, collectively importing 12 million kgs, 22.79 million kgs, and 26.04 million kgs, respectively, during 2022-23.

18. Combined Value: The total exports to these top countries combined amounted to US$ 191.41 million during the same period, underscoring the economic significance of India’s tea trade.

19. Diversification: Beyond the primary nations, India’s tea finds its way to Germany, the USA, UAE, and the UK, witnessing increased imports of 4%, 6%, 17%, and 5%, respectively, during 2022-23*.

20. Global Reach: The diverse list of tea export destinations spans Poland, Canada, Saudi Arabia, Egypt, Afghanistan, Bangladesh, China, Singapore, Sri Lanka, Kenya, Japan, Pakistan, and Australia, creating a truly global reach.

Government Boost: Nurturing India’s Excellence in Tea Exports

tea export in the world

Nurturing India’s Tea Exports: Government Support for Green and Assam Tea Export from India in the World.

The Tea Board of India takes proactive measures to bolster the marketing of Indian-origin tea in overseas markets. The “Promotion for Packaged Tea of Indian Origin” scheme and subsidies for international participation exemplify the government’s commitment to supporting tea exporters.

21. Scheme Overview: The “Promotion for Packaged Tea of Indian Origin” scheme, initiated by the Tea Board of India, focuses on sustained marketing of Indian-origin tea in overseas markets.

22. Cost Reimbursement: Under the scheme, exporters can benefit from up to 25% cost reimbursement for promotional campaigns, product display in international stores, and assistance with product literature and website development.

23. Subsidies for Participation: The Tea Board extends subsidies to domestic exporters, encouraging their participation in international fairs and exhibitions, providing a valuable platform for global exposure and promotion.

Tea Development and Promotion Scheme: Fostering Growth in India’s Tea Industry

Crafting a Vision for Tea Growth: 2021-26

Launched in November 2021, the Tea Development and Promotion Scheme by the Tea Board of India unfolds a strategic roadmap for enhancing tea production quality and productivity. Seven key components delineate the scheme’s comprehensive approach.

24. Small Farmer Empowerment: The scheme includes plantation development initiatives specifically tailored for small tea farmers, aiming to empower this crucial segment of the industry.

25. Regional Action Plans: Sector-specific action plans for North East India underscore the importance of region-specific strategies to promote tea cultivation.

26. Market Promotion Support: Recognizing the need for market promotion activities, the scheme provides support to tea producers and traders in their endeavors to expand their market reach.

27. Worker Welfare: Ensuring the welfare of workers is a priority, reflecting a commitment to the overall well-being of those integral to the tea production process.

28. Research and Development: The scheme allocates resources for research and development activities, fostering innovation and continuous improvement in tea production.

29. Regulatory Reforms: Acknowledging the dynamic nature of the industry, the scheme incorporates regulatory reforms to streamline processes and ensure efficiency.

30. Establishment Expenses: Addressing the foundational requirements, the scheme covers establishment expenses, creating a robust foundation for sustainable growth.

Tea Board of India: Cultivating India’s Tea Legacy since 1953

Shaping the Tea Landscape Since 1953 for Green and Assam Tea Export from India in the World.

The Tea Board of India, established in 1953 and operational since 1954, plays a pivotal role in shaping the trajectory of the tea industry in the country. As the regulatory authority, the board’s multifaceted responsibilities span across production, quality enhancement, market promotion, and research and development.

31. Regulatory Oversight: Operating from Kolkata with 17 offices across India, the Tea Board exercises regulatory control over producers, manufacturers, exporters, tea brokers, auction organizers, and warehouse keepers.

32. Production and Productivity: A core responsibility involves initiatives to increase tea production and productivity, ensuring a sustainable supply to meet both domestic and international demands.

33. Quality Enhancement: The board is dedicated to improving the quality of tea, upholding the rich traditions and standards associated with Indian tea.

34. Market Promotion: Engaging in direct promotional activities, the board organizes joint participation in international fairs, buyer and seller meets, and trade delegations, enhancing the global visibility of Indian tea.

35. Consumer Behavior Analysis: The Tea Board conducts comprehensive market surveys and analyses, tracking consumer behavior and providing invaluable insights to both importers and exporters.

36. Information Dissemination: In addition to regulatory functions, the board actively disseminates relevant and accurate information to the tea industry stakeholders, contributing to informed decision-making.

A Steaming Cup of Triumph: India’s Success in Tea Exports

Embark on a journey through the verdant landscapes and rich traditions that define India’s tea industry. From the robust flavors of Assam to the delicate notes of Darjeeling and the fragrant essence of Nilgiri, every cup tells a tale of excellence and heritage.

As we conclude this immersive exploration, let the aromatic trails of Indian tea linger. This blog has unraveled the captivating narrative of India’s tea industry and its global exports, celebrating the nation’s tea legacy and the exquisite flavors that traverse continents.

Green and Assam Tea Export from India in the World

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TEA RESEARCH ASSOCIATION